We’re excited to announce the launch of the Pay-Per-Lead (PPL) model for affiliate campaigns, a new feature that enables a performance-based commission model where affiliates earn a commission for every lead they refer, not just on completed sales.

👀 What’s New?

1. Pay-Per-Lead (PPL) Model:

   Affiliates can now earn commissions based on the leads they generate through actions like form submissions, calendar bookings, or survey completions.

2. Source Type Support:

   The PPL model is now supported for Forms, Surveys, and Calendars.

3. Flexible Commission Settings:

   Configure lead commissions with options for per-lead payments and advanced tiered commission structures

👷 How It Works:

1. Create a New Campaign:

   Set up a campaign and select Forms, Surveys, or Calendars as the source.

2. Enable Pay Per Lead:

   Go to the Commissions tab and enable the Pay Per Lead option.

3. Set Per Lead Commission:

   Determine the commission amount affiliates will earn for each lead.

4. Advanced Commission Settings (Optional):

   Configure additional tiers if needed.

5. Add Campaign Details & Assign Affiliates:

   Provide a description, assign affiliates, and finalize your campaign settings.

6. Track Leads and Commissions:

   Once live, new commissions are automatically generated and can be tracked in the Commissions tab within the affiliate’s profile page. The product column will indicate "Lead Commission."

⭐ Why it Matters:

• Cost Efficiency:

  PPL programs generally have lower per-lead commissions, helping manage overall costs.

• Increased Lead Generation:

  Affiliates may generate more leads than sales, offering more opportunities for engagement.

• Improved Flexibility:

  Tailor your commission structures with multiple tiers and support a variety of actions to suit your business needs.

📌 Important Notes:

• Pay per lead is supported in campaigns with source as forms, surveys or calendars